High Water Sparkles as Official Drinks Sponsor at Setting Up Shop on Brick Lane

A heartfelt thank-you goes to High Water, whose crisp and refreshing hard seltzers were the official drinks sponsor of our Setting Up Shop popup in East London’s iconic Brick Lane. Their support helped elevate the event, keeping spirits high, literally and metaphorically.

What Is High Water?

High Water is a premium alcoholic sparkling flavoured water, blending triple-distilled vodka with all-natural, vegan-friendly flavours. Each 250 ml can is subtly sparkling, low in calories (just 93–99 kcal), and boasts a smooth 5% ABV, perfect for those seeking a refreshing and guilt-free drink option.

With fruity varieties like Mango & Peach, Lemon & Elderflower, and Cucumber & Mint, plus mixed-pack options starting at £1.99 per can, High Water offers something for every taste. On top of that, they commit 1% of all profits to ocean conservation, supporting the marine charity Just One Ocean, It’s sustainability and style in one can.

High Water at Setting Up Shop

Over three days of creative celebration, Setting Up Shop was a cultural melting pot of music, fashion, art, food, and conversation. High Water’s seltzers were a staple, offering both hydration and flavour, creating a lively backdrop for unforgettable moments.

Items we heard more than once:

• “Their crisp, hard seltzers were flowing all weekend long, keeping things fresh, flavourful, and very photogenic.”
  
• Guests like Scorcher, Siobhan Elouise, and the cast of The Mechanics of Creativity were spotted refreshing themselves with High Water between panels and performances.
  

High Water didn’t just serve drinks, they set the tone for creativity and connection.

A Toast to Culture, Community & Creativity

Thank you, High Water, for powering our popup with your exceptional products, conscious ethos, and unmistakable style. Your sponsorship helped make Setting Up Shop more than an event, it became a movement.

From the vibrant cans in hand to the smiles they sparked, High Water’s contribution was essential in creating a space where culture thrives and creativity flows. We appreciate you!

Until Next Time

To everyone who grabbed a High Water at the popup, cheers! Here’s to many more shared moments, collaborations, and future creativity-fuelled pop-ups.